Impeached Gov. Rod Blagojevich has hired Drew Peterson's PR Firm, whose specialties include crisis management as part of his last-ditch national media blitz before the Illinois Senatea begins its trial to consider removing him from office.
As a part of his public relations efforts, Blagojevich has gone on several networks to be interviewed in front of millions of people to get his side of the story out. On January 27, Blagojevich appeared on Larry King Live explaining his case and trying to convince the public that he "did nothing wrong" and wants to "show his innocence".
From a public relations stand point, Blagojevich's publicist decided that the best social media outlet for him to tell his side of the story would be through national television. By going on popular TV shows, such as Larry King Live, Blagojevich was able to communicate to several millions of viewers that he is not as "crazy" as the media has been portraying him to be as well as prove that he has not committed any crimes while being the Governor of Illinois. If Blagojevich were to remain silent and allow the media to only report on what they have heard or researched, it would have tarnished his image and reputation even more.
Even if a client is in such a bad situation, such as Gov. Blagojevich is, the best thing to do from a public relations stand point would be to be completely open and honest to the public and communicate his side of the story through all social media outlets including the internet, blogs, TV, radio, etc.
Do you think it was a good idea, on behalf of Drew Peterson's PR Firm, to recommend and put Blagojevich on TV to tell his side of the story?
-- Samantha Savory
I think that Blagojevich was no thinking clearly when he hired Drew Peterson's PR firm. I think that Blagojevich wanted to go with a PR firm that would let him do what he wanted to do. I believe that the best strategy would have been for him to wait until after his hearing. After a decision ws made as to whter he was going to be impeached is when it may have been alright for him to be able to speak and go on various talk shows. I watched when he was on The View and Larry King Live. On both shows Blagojevich was very guarded and did not address issues head on. To me there was no point of him even going on the various talk shows. When in a situation like Blagojevich's it is important not to thrust your client into a media a circus that will not benefit his image and could cause legal issues.
ReplyDelete-Nicole Jackson
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ReplyDeleteI actually think that by Blagojevich shot himself in the foot by appearing on these talk shows. Instead of keeping a low profile he decided to go on a media tour that basically proved his guilt.
ReplyDeleteHe keeps saying that they are taking things out of context, but I don't see how that's possible. I've heard the recordings on the tapes and his intentions were crystal clear. And it's obvious that the senate agrees, they voted 59-0 to remove him as governor, and it also unanimously voted to prevent him from ever holding political office again in the state.
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